Empowering Women Through Football & Technology

PSV & GX: Fostering Equality Through Football and Technology

GX is proud to support PSV Women, continuing a partnership that stretches over 20 years. This sponsorship highlights our shared values of inclusivity and empowerment, as we work together to promote gender equality in both the world of sports and technology. By combining PSV Women's football excellence with GX’s digital solutions like XperienCentral, we are creating opportunities for women to thrive in both fields, inspiring the next generation of leaders and innovators.

Inspiring Women, Shaping the Future: "Strength through unity"

PSV Women is a dynamic and inspiring force in Dutch football, dedicated to empowering female athletes and elevating the profile of women’s sports. As part of the prestigious PSV Eindhoven family, the team is driven by a passion for excellence both on and off the field. With a growing international fanbase, PSV Women is committed to connecting with supporters worldwide by offering a more personalized and engaging digital experience. Through innovation and inclusivity, the team aims to inspire the next generation of female footballers and foster a stronger connection with fans as they continue to strive for success on the global stage.

A Commitment to Diversity and Empowerment

At GX, we believe in the power of diversity. Our management team consists of more women than men, reflecting our commitment to fostering an inclusive environment where everyone can succeed. This partnership with PSV Vrouwen strengthens our shared vision of advancing opportunities for women in sports and technology. We are honored to stand alongside PSV Vrouwen in our mutual effort to make a lasting impact on gender equality and inspire more women to pursue their passions, both on the field and in the tech industry.

Enhancing Fan Engagement through Digital Innovation

As part of our ongoing collaboration with PSV, GX helped transform the club’s digital platforms to enhance fan engagement and provide a more personalized online experience. With a mobile-first approach and multilingual support, the revamped website now delivers real-time match updates, live commentary, and tailored content for a global fanbase. Using data-driven insights, dynamic content containers ensure each visitor receives a unique experience, deepening the connection between PSV and its supporters. This digital upgrade strengthens PSV’s commitment to providing a cutting-edge fan experience, making it easier for fans to stay connected with the club, no matter where they are.

Check out the full Case Study.

Looking Forward to New Opportunities

As our partnership with PSV Vrouwen grows, we are excited for the opportunities ahead. Our goal is to continue empowering women, both in sports and the tech sector, as we work together toward greater inclusivity. With aspirations reaching the UEFA Women’s Champions League, this partnership is just the beginning. Together, we will inspire more women to take leadership roles in both football and technology, and drive lasting change for generations to come.

Website of the Year 2024!

Together with PSV, we’re proud to celebrate the recognition of PSV.nl as ‘Website van het Jaar’ and the most popular site in the ‘Voetbalclubs’ category! These awards highlight the success of our collaboration and the joint effort to build an outstanding digital platform for PSV’s fans. This accomplishment underscores the strength of our partnership and our shared commitment to delivering top-tier digital experiences.